Why Indore for a chai kiosk
Indore’s food reputation is an advantage and a trap: customers compare taste instantly. SOP chai and jaggery specials matter more here than a fancy interior.
IT parks, medical colleges and Sarafa-adjacent night traffic are different bets. We match plan (₹2–2.25 lakh) to the pitch, not to Instagram.
Maa Ki Chai already operates in Indore. Additional corners are evaluated if footfall does not cannibalise an existing counter.
Partners have run Indore sites; ask screening for current open territories so you do not sit on top of an existing counter.
Suggested formats
Office-gate kiosk, college counter, or high-street 75+ sq ft with Hot & Cold SKUs.
What you get
- One-time franchise fee, zero royalty
- Commercial tea boiler, utensils and branding
- Initial stock and SOP recipes (Very Tasty Chai, idli, cold coffee, hot coffee)
- 1-day training and launch marketing kit
- Location guidance before you commit
Investment & returns
Typical Indore partners can claim the ₹1.7 lakh Diwali offer (regular ₹2 lakh), plus working capital. Expected monthly profit ranges from ₹20,000 to ₹1,00,000 depending on footfall. Product margins are 40–50% on core chai.
What is the minimum investment?
The Standard 75+ sq ft kiosk is available at the limited-time Diwali offer of ₹1.7 lakh (regular ₹2 lakh). High-traffic pitches may use a ₹2.25 lakh plan.
Is there royalty?
No. Maa Ki Chai is a zero royalty chai franchise. You pay a one-time fee and keep 100% of profits.
Is Maa Ki Chai already in Indore?
Yes — treat Indore as an operating city. Extra outlets need a distinct catchment.
Will a foodie city need a chef?
No. Consistency comes from 1-day SOP training, not a hotel cook.
Apply now
- Phone: +91 9422799415
- WhatsApp: +91 9422799415
- Email: Sales@maakichai.com · Enquiries: support@maakichai.com
- Parent company: Algosphere Technologies LLP (brand: Maa Ki Chai)
- Headquarters: First Floor, Sapphire Chambers, Baner Rd, Riviresa Society, Baner, Pune 411045
- Warehouse: Beside Plyzone, near SP Bungalow, Barapathar, Seoni 480661
- GSTIN Pune: 27ACJFA9740L1ZV · GSTIN Seoni: 23ACJFA9740L1Z3 · FSSAI: 11526036000095 · LLPIN ACO-5959
- Directors: Chandramani Raj Chourasia (DIN 11121823) · Devesh Kumar Chourasiya (DIN 11121824)